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Název:		Understanding media cultures : social theory and mass communication
Autor:		Nick Stevenson
Rok vydání:		1995
Identifikátory:		9780803989306 bod001-000119209

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Anotace:	Any examination of contemporary societies has to acknowledge the centrality of the media. Similarly, the media can only be understood within the context of the societies and cultures of which they are part.<P></P><P>This fascinating and lucid book provides an overview of the ways in which social theories of contemporary society have tried to deal with the place of the media in the production and reproduction of culture. At the same time, Nick Stevenson illuminates the relationship between general social theory and the range of communication theories of the medium and the message - concepts of media production, communication and reception.</P><P></P><P>The key social theories of mass communication are clearly and critically examined in the book, and the work of individual theorists - including Raymond Williams, Stuart Hall, J[um]urgen Habermas, Marshall McLuhan, Frederic Jameson and Jean Baudrillard - is also highlighted. The author covers important traditions of media analysis from feminism, cultural studies and audience research. Showing how these theories can be seen as crucial in understanding contemporary societies and cultures, Nick Stevenson invites a reappraisal of issues as varied as concepts of ideology, structure and agency and of the role of the media in questions of ethics and citizenship.</P><P></P><P><B>Understanding Media Cultures</B> will be essential reading for students of social theory, mass communication, sociology of the media and cultural studies.</P> <P></P><P></P><P><I>`Nick Stevenson presents a comprehensive overview of major critical approaches to understanding media cultures. Those interested in understanding contemporary debates over the media should find this book to be extremely valuable</I>' - <B>Douglas Kellner, University of Texas</B></P>
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