oprava existující anotace, přidání nové anotace
Název:
Autor:
Rok vydání:
2004
Identifikátory:
9780763726218
The readings in The Business of Sports provide insight from a variety of stakeholders in the industry and cover the major business disciplines of management, marketing, finance, information technology, accounting, ethics and law. In addition, the book features concise introductions, a broad range of focused readings and targeted discussion questions, as well as graphs and tables that are used to convey relevant financial data and other statistics.
This first-of-its-kind book makes accessible, in a single location, book excerpts, articles and other materials that students and professionals interested in "the business of sports" will find both useful and compelling.
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